The VINO VERO POSTCARDS competition was created with the aim of producing four artist-designed postcards dedicated to Venice. Each postcard will be an artistic interpretation of the city through the lens of Vino Vero.
The digital era we live in pushes us to believe in the importance of keeping alive the analog habits that have nurtured our culture and our way of being in the world. Just as wine is rooted in the earth, there are emotions that cannot be conveyed with a click – because they belong to slowness, to waiting, to handwriting, and to travel. For us, the postcard is the symbolic object of this sensitive dimension.
Writing and a glass of wine: an ancient, human, complicit pair. A gesture to preserve and care for. Vino Vero is committed not only to promoting the postcards but also to keeping stamps available in the venue so they can be sent directly.
How to participate
To participate in the competition, entrants must accept the rules and send their proposal by email to wineclub@vinovero.wine no later than November 15, 2025.
The images submitted must be accompanied by a presentation of the artist with a letter of intent explaining the concept behind the image (max 1,500 characters including spaces), the artist’s CV and a portrait.
The postcards must represent a personal, poetic, or symbolic vision of Venice inspired by the Vino Vero universe: conviviality, hedonism, earth, water, light, craftsmanship, writing, travel, wine.
The medium is open: photography, drawing, painting, collage, digitized painting, graphic art/digital art. Both horizontal and vertical formats are accepted.
Format
Postcards must be 10×15 cm, either vertical or horizontal.
We need to receive an image in these dimensions in one of the following formats: .jpg / .pdf / .tif, with a resolution of no less than 300 dpi.
Selection and Jury
A panel of experts will select the four finalist artworks:
• Sam Youkilis – Photographer and filmmaker
• Mara Sartore – Curator and director of Lightbox
• Lorenzo Vitturi – Photographer and artist
Prize
The selected postcards will be exhibited and sold at Vino Vero in Venice.
Each of the four finalists will receive a fee of €1,000 (all taxes included) in exchange for the total and unlimited transfer of copyright.
Communication
The finalists will be informed in January 2026 via personal email and announced via newsletter and Instagram.
Communication will continue through to the printing and exhibition of the four finalists’ postcards, and afterwards to promote their sale.